Thought Merchants

People. Process. Product.


Organizer and designer for the premier Ruby conference in New York City.

design, conferences, events, branding,

Each year I have been in NYC I have helped organize GORUCO Ruby conference. 2012 was a really special year for us since we changed venues and doubled the size of the conference. We bring over 250 people from all over the United States and abroad to hear talks from the most talented Rubyists in the world.

My primary responsiblity each year is to brand the event in addition to the usual logistics that are involved in putting a conference together. Below are some photos from the event:

goruco 2012
goruco 2012 crowd
goruco 2012 shirt design
goruco 2012 branding stickers
goruco 2012 shirt
goruco 2012 talk
goruco 2012 talk

After-Party on a Yacht

GORUCO has a tradition of going on a boat circling Manhattan. Below are a few photos from the after-party.

goruco 2012 boat party

The amazing view from the yacht.

statue of liberty as seen from the after-party

The yacht passed right by the Statue of Liberty during our cruise.

goruco 2012 organizers

A great photo of all of the conference organizers.